PRINCIPLE – FOCAL POINT BY CONTRAST
Describing FORM: What is the specific communicative strategy? Where is it found?
Focal point is the center of the interest; it is what catches our eye and holds our attention. When one object or area differs from the rest, a focal point by contrast is created. We can see the difference in contrast between the character who is wearing black suit with a red tie and the crowd who are wearing almost the same color.
Discussing CONTENT: What does it communicate?
The focal point by contrast makes the Hitman’s character looks bold and special. It makes him a strong and an important person in the picture. It also makes other people than him equally unimportant or not interesting as him.
Image Source: Digital Trends
https://www.digitaltrends.com/gaming/hitman-absolution-director-data-shows-only-20-pct-of-players-will-finish-game/
Image
![](https://static.wixstatic.com/media/a27d24_849b6dc4ab064ad5b5664ab339a764c6~mv2.jpg/v1/fill/w_980,h_553,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/a27d24_849b6dc4ab064ad5b5664ab339a764c6~mv2.jpg)